| The short-lived Viva Records label was one wildly eclectic outfit. Helmed by hitmaker Snuff Garrett, this Los Angeles-based imprint targeted the teen marketplace with a series of extraordinary garage / psych / pop singles. The label’s command of popular styles prevailed across these Top 40 hopefuls, ranging from the stomping beat of the Shindogs to the psych-fuzz nirvana of the Sound Sandwich. And there’s Class of ’66 garage-grunge from the Wailers and the Second Helping. |
